Is BlackBerry (BB) a Buy Right Now?
A plain-English read on BlackBerry stock — what the chart and the numbers are saying today, with no jargon and no hype.
What this means, in plain English
BlackBerry is currently trading at $8.54. This sits above its 200-day average of $5.43, which is a common measure used to identify a long-term upward trend. While the stock is down 1.04% today, the overall direction remains positive for those looking at the broader picture.
The RSI (Relative Strength Index) — a gauge of whether a stock has climbed too far, too fast — is at 37.7. This level suggests the stock is not currently overextended. With a floor of $8.36 and a ceiling of $13.59, the current price offers a clear view of the recent trading range.
Should you buy BlackBerry stock?
The data indicates a buy signal based on the current trend and support levels. However, every investor must weigh the $8.54 price against their own risk tolerance. Always remember that market conditions change, so keep your position size small.
Is BB a good stock for beginners?
BlackBerry has seen a wide 52-week range between $3.12 and $13.59, which shows significant price swings. Beginners should be aware that a P/E ratio of 37.8 — a measure of price relative to company earnings — suggests the market expects future growth, which can lead to higher volatility.
What's driving BB right now
The current price of $8.54 remains above the 200-day average of $5.43.
The stock has established recent support at $8.36, helping to anchor the current price.
The P/E ratio of 37.8 indicates investors are paying a premium for current earnings.
The price of $8.54 is currently trailing behind the 50-day average of $9.31.
What BlackBerry actually does
BlackBerry Limited provides intelligent software and services to enterprises and governments worldwide. The company operates through three segments: Secure Communications, QNX, and Licensing. The company offers BlackBerry Dynamics, a development platform and secure container for mobile applications; BlackBerry Workspaces a secure Enterprise File Sync and Share (EFSS) solution; BlackBerry Messenger (BBM) Enterprise, an enterprise-grade secure instant messaging solution for messaging, voice, and video; BlackBerry SecuSUITE, a multi-OS voice and text messaging solution; BlackBerry AtHoc, a secure networked critical event management solution; and BlackBerry unified endpoint management (UEM) solutions. It also provides BlackBerry Certicom, a patented elliptic curve cryptography, which provides device security, anti-counterfeiting, and product authentication solutions; BlackBerry Radar offers asset monitoring and telematics solutions for transportation and logistics; and BlackBerry Development Platform, an enterprise-grade toolset. In addition, the company offers enterprise consulting and engineering consulting services. Further, it is involved in patent licensing. The company was formerly known as Research In Motion Limited and changed its name to BlackBerry Limited in July 2013. BlackBerry Limited was incorporated in 1984 and is headquartered in Waterloo, Canada.
BlackBerry by the numbers
Wall Street consensus on BB is Hold. That is the analyst community's view, shown for context — it is not our read and not a recommendation.
Who owns BlackBerry?
Institutions — pension funds, asset managers, index providers — hold 50.9% of BB, and the concentration matters: the largest single holder alone controls 5.97% of the company.
| Holder | Shares | % held |
|---|---|---|
| 34.98M | 5.97% | |
| 34.87M | 5.95% | |
| 26.45M | 4.51% |
Names withheld — plus 3 more records not shown.
See who owns itWhat BlackBerry insiders have been doing
Executives and directors must disclose their own trades in company stock. Of the last 6 disclosed transactions we hold for BlackBerry, 5 were sales and 0 were open-market purchases; the other 1 was awards, vesting or option exercises rather than a decision to buy or sell. Insiders sell for many ordinary reasons — scheduled plans, tax, diversification — so a sale is not by itself a signal.
| Insider | Date | Type | Shares | Value |
|---|---|---|---|---|
| 2026-07-14 | SELL | 30.0K | $339.6K | |
| 2026-07-09 | SELL | 3.3K | $36.0K | |
| 2026-07-09 | SELL | 8.2K | $89.9K |
Names withheld — plus 3 more records not shown.
See which insidersThe numbers behind the read
With the price holding above its 200-day average and an RSI of 37.7, the data supports a buy position for those comfortable with current market trends.
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Beginner questions about BB
Should I buy BB stock?+
The data supports a buy signal as the price of $8.54 sits above the 200-day average of $5.43.
Is BB a good long-term investment?+
While the trend is currently up, the 52-week range of $3.12 to $13.59 shows that long-term holders must be prepared for price swings.
Is BB a buy or a sell?+
Based on our data analysis, the current indicators point toward a buy.
Is BB overvalued?+
With a P/E ratio of 37.8, the stock is priced based on future expectations rather than just current earnings.
Is BB a good stock for beginners?+
Beginners should note the wide 52-week range of $3.12 to $13.59, which indicates the stock can be quite volatile.
Important disclaimer
This page is for educational and informational purposes only and is not financial, investment, tax, or legal advice, nor a recommendation, offer, or solicitation to buy, sell, or hold BlackBerry (BB) or any other security. The Money GPS is not a registered investment adviser, broker-dealer, or financial planner, and no content here should be relied upon to make an investment decision.
The verdict, indicators, and commentary are generated automatically — in part using AI — from third-party market data (via Yahoo Finance) that may be delayed, incomplete, or inaccurate, and is provided “as is” without any warranty. Figures reflect the market as of 2026-07-24 and change constantly; the read above may already be out of date. A “Buy,” “Hold,” or “Be Careful” label is a simplified, rules-based signal for beginners — not a price target or a guarantee of any outcome.
All investing involves risk, including the possible loss of your entire principal. Past performance and historical patterns do not guarantee future results. Always do your own research and consult a licensed financial professional who knows your personal circumstances before investing. You are solely responsible for your own investment decisions. The Money GPS and its authors may hold positions in the securities discussed and accept no liability for any loss arising from the use of this information.